For the first time in Halewood’s 50 year history, Jaguar Land Rover’s 4,500-strong Halewood workforce will now work around the clock to meet strong global demand for the Range Rover Evoque.
Since its launch in July 2011, Range Rover has sold around 88,000 units of the Evoque in more than 170 markets globally. In March this year, Jaguar Land Rover announced that Halewood would move to 24 hour production, and launched a recruitment campaign to hire 1000 new production operators, supervisors and engineers. The main aim of these new recruits was to manufacture both the Range Rover Evoque and Land Rover Freelander 2 models across the three shifts.
All of JLR’s new Production Operators will also now receive up to a year of training which will lead to an Intermediate NVQ Level 2)Apprenticeship. All we can state is the old maxim that demand makes production go into overdrive.
