After India, company now looks at the Middle East
WITH ASPIRATIONS OF REGIONAL growth, Apollo Tyres have inaugurated their first Super Zone outside India in Dubai.
The brand store has been opened in an area located nearAl Qiyada and is being operated by Middle East Tyres LLC. This move is a part of the Rs 10,000-crore expansion strategy adopted by the company for the Middle East market. This region has already been contributing 30 per cent to the company’s export from India.