The monsoon season will surely be a mud party. Cougar Motorsport, the organisers of the Rainforest Challenge in India, have announced the launch of an Off-road Expo. The Expo will be held alongside the Force Gurkha RFC 2015 event from the 24th to the 26th of July in Goa.
Off-roading culture has been growing in India, with an increasing number of off-road clubs and communities springing up across the country. Even automotive manufacturers have introduced specific off-road vehicles, targeting the hardcore off-road enthusiasts. The Off-road Expo aims to bring all off-road accessories and equipment manufactures, off-road clubs, enthusiasts and outdoor gear brands all under one roof, making it one of the biggest off-road events in the country.
Ashish Gupta, Director and Founder, Cougar Motorsport said, “The off-roading boom has just started in our country and this segment has a huge potential to grow over the next few years. The launch of the RFC India last year as the country’s only International off-road motorsport event brought India on the global off-road map. Moreover, the launch of several SUV’s, ATV’s and off-road buggies in recent times is a clear indication that there is a growing demand for such products in the country. Since hundreds of off-roaders and adventure enthusiasts from across the country will be converging in Goa for Force Gurkha RFC India 2015, we felt it was the perfect platform where industry players can come together to introduce and educate the enthusiasts about the humongous variety of products and offerings that are now available in the domestic market.”
Story: Ryan Lee
