Maruti Suzuki India Limited’s (MSIL) premium hatchback, the Baleno, has crossed a cumulative domestic sale of one lakh units.
Launched in October 2015, the Baleno is one of the top selling models for Maruti Suzuki. The Baleno is sold exclusively through Nexa, the new retail experience offered by Maruti Suzuki. In addition to the domestic sales, 33,800 Baleno cars have been exported across the world, including to Japan and Europe.
Maruti Suzuki’s Executive Director Marketing & Sales, R S Kalsi, spoke at this momentous occasion, saying, “Baleno is one of the big success stories of the Indian auto industry. Baleno carries our new design philosophy and is equipped with several high-end features and technologies like Apple CarPlay that have attracted young customers. Our engineers have ensured that, built on an innovative new platform, Baleno offers superior ride and handling, besides best-in-class fuel efficiency. Safety features like dual airbags and ABS with EBD are standard in Baleno – another first for this segment. It is truly a symbol of Make-in-India.”
The Baleno is exclusively manufactured in India. It is the first car to be exported from India to Japan. Maruti Suzuki plans to export the car to 100 international markets. Apart from Japan, the vehicle is being exported to Europe, Australia, New Zealand and Latin America.
Story: Sahej Patheja
