Jaguar-Land Rover (JLR) India have announced the addition of the Range Rover Evoque for Completely Knocked Down (CKD) assembly in their Pune plant, or as the JLR press release terms it, “locally manufactured” . This means the Evoque joins the Freelander 2, and Jaguars XF and XJ in terms of indigenously assembled cars from JLR.
This decision brings with it a price drop as consequence, to the tune of Rs 14 to 17 lakh across the range, with the approximate on-road price dropping to Rs 56 lakh for the base Pure variant, and Rs 65 lakh for the top-end Prestige. The whole range is available with a 2.2-litre SD4 diesel engine, delivering a maximum power output of 190 PS at 3,500 RPM and maximum torque of 420 Nm from 2,000 RPM.
Rohit Suri, President of Jaguar Land Rover India, spoke about this development. He said, “We believe that India is a market that offers significant opportunities for both the Jaguar and Land Rover brands. I am pleased to announce the broadening of our locally manufactured portfolio, with the introduction of the Range Rover Evoque. It is already very popular with Indian customers and we will now offer this SUV at an even more competitive price point starting at Rs 48.73 lakh, ex-showroom Mumbai (pre-octroi). This will enable us to access a wider audience which consists of discerning and premium Indian customers who have always loved the brand, aspired to own this SUV and be seen in it. Our investment in the Pune facility demonstrates our continued long-term commitment to the Indian market.”
Bookings for the Evoque at these reduced prices are already open across the country, with deliveries expected by the beginning of April 2015.
Story: Harket Suchde
