Renault have announced that they will increase prices across their range of cars, effective from January 2023. The reasons for the price hike are to partially offset the impact of constant increases in input costs largely driven by expensive commodities, fluctuations in foreign exchange rates, inflation and also due to regulatory obligations.
Over the last few years, Renault have focused on establishing a strong base in India which includes a manufacturing facility, a technology centre, two design centres, 500 sales points and more than 500 service stations.
Going forward, Renault will continue with their product offensive strategy in India and will work towards substantially growing the Renault brand in the country. Renault plan to bring several new innovations in products and services for the diversified Indian customers.
Together with launching products of global repute, Renault have a strong ‘India strategy’ with a heavy emphasis on localisation in their current and future range of products, offering customers a compelling value proposition.
Currently, the brand has three cars in its product portfolio – Kwid, Triber and Kiger.
We can expect the brand to bring back the Duster to expand the portfolio.
Story: Sumesh Soman
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