#IsayYes is the tagline for the new Datsun redi-GO. So does Datsun have a product that you would say yes to? We help you decide from our first drive on the roads in the City of Joy
Story: Aninda Sardar
Photography: Aditya Dhiwar
Calcutta (most of you would now know this city as Kolkata) is an unusual destination for a first drive of a car. And for good reason too. For several decades not more than six per cent of the total area of the city was road space. It is one of the most densely populated cities in the country and with a fairly well developed network of narrow arterial lanes and bylanes supplementing its network of main roads. It is also an extremely price conscious market where affordability and convenience rule the consumer’s mind over all other aspects of purchasing. Perfect testing ground then for a vehicle that is compact, convenient and offers the promise of good value-for-money. And that, brings us to the latest product from the house of Datsun – the redi-GO.
The redi-GO is based on the same platform as the Renault Kwid, courtesy the advantages of platform sharing that the Nissan-Renault Alliance allows. As a result, on several counts what the redi-GO promises is not much different from what its French cousin offers to consumers. Datsun have already announced that pricing is going to be an attractive Rs 2.5 to 3.5 lakh and, logic dictates, that at such a competitive price point one should readily say ‘yes’ to the Datsun redi-GO. That, at least, is the opinion one forms from the press kit handed out, which highlights all the key features of the vehicle. The 64 million dollar question however is whether Datsun have been able to create a product that will live up to the company’s promise and the buyer’s expectation.
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