The Formula E Championship is a brand new concept, created by the Fédération Internationale de l’Automobile or FIA. This series of global races will take place in city centres across the world, and will only feature environmentally safe, electric racing cars. Mahindra racing have now thrown their hat into this particular ring, and announced their participation in the Formula E Championship as well.
Mahindra do have some extensive, electric car related knowledge to fall back on through their association with the Reva, something that Anand Mahindra, Chairman and Managing Director of Mahindra alluded to, he said, “We strongly believe that Formula E can provide an excellent global showcase for our electric vehicle technology. With advanced operations and expertise in electronics, IT, automotive technologies and manufacturing, we are already seeing the fusion of this technology into our electric vehicle operations. Racing will further accelerate that trend while Formula E is set to raise awareness globally about the benefits of electric vehicles.”
Alejandro Agag, CEO, of series promoters, Formula E Holdings, also spoke at the announcement, he said, “We are very proud to have a major global company like Mahindra join the FIA Formula E Championship. Adding a manufacturer from India to what is already a real global mix of teams is fantastic news for the series. Everything is coming together very well and we look forward to presenting all ten teams to the FIA World Motor Sport Council next month.”
The Formula E Championship will commence in September 2014, with 10 races held in prominent, central, locations in some of the biggest cities in the world. Locations such as Los Angeles, Beijing and London are bandied about as possible destinations. One of the biggest motivations for the FIA to conduct these races is to help raise awareness about electric vehicles the world over.
Story: Harket Suchde
